- Published at
- by adweek.com
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It’s All ‘Smiles’ Following Gut New York’s First Campaign for Heinz
Gut New York, Kraft Heinz, and the latter’s in-house agency, The Kitchen, teamed up on “Heinz Smiles,” consisting of three ads in which fans of Heinz Tomato Ketchup smear the product all over their faces with huge smiles to show just how much they love the taste.